PVODEV is a personal brand of the developer Pavel Osmatchko. The business style needed to be minimalistic, flat, simple, easily recognizable and memorable.
What we did
After the concept discussion and variety of sketches, we have started work on the design. We focused on how to make all the elements easy and not expensive in reproduction.
Minimalism, blend and restraint are the main features of the brand identity. The elements of the logo appearing in a random order are used separately for decorating paperwork and other business elements. The logo consists of the picture mark and the PVODEV name. The mark is a square constructor. It is some modification of the letters PVO.